Demand
Audiences are everywhere
Listeners and viewers are spread across every platform, and creators have to be too.
5.5 billion people, 68% of the world, were online in 2024. ITU, Facts and Figures 2024, 2024
Media and creators
An audience is a business, if you run it like one
Podcasters, publishers, event hosts and educators build audiences one episode at a time. Turning that attention into steady income takes memberships, sponsors and a home of their own.
Why it matters5.5 billionpeople, 68% of the world, were online in 2024.ITU, Facts and Figures 2024, 2024 170 millionnew jobs are expected to be created by 2030, while 92 million are displaced: a net gain of 78 million.World Economic Forum, Future of Jobs Report 2025, 2025
How people learn, laugh and find their people
Media is how people learn about the world, laugh and find their community. Alongside the big studios, a great deal is now made by small teams and individuals.
The WEF expects 170 million new jobs to be created by 2030. We think some of them will look like this: a person with a microphone, a community and a small business behind it.
Forces
What is changing the sector
Four pressures, in plain words. Where a published figure backs one up, we show it with its source.
Skills
One person, many jobs
A creator is also the editor, the sales team and the accountant. Tools that take jobs off that list matter.
Digital
Own the relationship
Platforms change their rules. A website, a mailing list and paid memberships keep your audience reachable directly.
Climate
Events with less waste
QR tickets and check-in replace printed passes, and online sessions can sit alongside live ones.
Everyday problems
What gets in the way, at both ends of the scale
The small operator and the large one share the same trade, but not the same headaches.
Small operators
One owner, too many jobs
- Sponsorships agreed in DMs with no contract
- Episodes published by hand to every platform
- Membership payments that fail and are never retried
- Affiliate commissions worked out in a spreadsheet
- No website of your own, only profiles on other people’s platforms
Large organisations
Many sites, too many systems
- Many shows, channels or titles with separate teams
- Advertisers wanting slots and reports across shows
- Events with seat maps, sponsors and thousands of tickets
- Partners and affiliates paid monthly with tax deducted
- Brand and access control across many contributors
What good looks like
The standard worth aiming for
- 01
Publish once, reach everywhere
Podcast hosting with RSS, published to the major platforms with episode pages and transcripts.
- 02
Income that repeats
Memberships with autopay, gated content and retries when a payment fails.
- 03
Partners paid correctly
Affiliate links, coupons, commission rules and monthly payouts.
- 04
A home of your own
A website and app you control, with social posts planned in one calendar.
How Intersink fits
A first set, priced from real app prices
Each show, title or creator brand is a channel. Podcasts, Memberships and Events are apps on it.
Ready-made set: Creators and media6 apps chosen for this trade.
See the set| App | What it does | Per month |
|---|---|---|
| Podcasts | Host podcasts, publish episodes everywhere and sell sponsorships. | Free |
| Memberships | Paid memberships and subscriptions with plans, trials, gated content and dunning. | Free |
| Total per channel, per month, before tax | Free | |
Add or remove apps at any time. An app removed mid-month is billed only for the days it was installed. Every price
When you need more
Events
Events and ticketing with seating, passes, QR check in and sponsors.
Free
Campaigns
Email, SMS and WhatsApp campaigns with audiences, templates and journeys.
Free
Affiliates
Affiliate and influencer programmes with links, coupons and payouts.
Free
Website & App
Build your website and mobile app with pages, content, menus and widgets.
Free
Social
Plan, schedule and measure posts on Instagram, Facebook, LinkedIn, X and YouTube.
Free
Contracts
Contract templates, e-signature and a register with renewal reminders.
Free
Small and large
What each gets out of it
The first set above costs Free a month per channel before tax. The same apps scale to many brands without switching product.
Small and medium
Start small, add as you grow
- Start with Podcasts; add Memberships when listeners ask how to support you
- A monthly invoice after use, with no yearly plan to pick
- Startup credits for young companies that qualify
- Remove an app between seasons and pay only for the days it was installed
Enterprise
Control across brands and sites
- Every show or title as a channel under one business
- Approval before posts go out on social
- Sponsor contracts with renewal reminders
- Roles and an audit log across contributors
Set it up
From nothing to your first working day
Each step is a real screen in the panel. Stop whenever you like; everything waits for you.
- 1
Create your User ID
Free, with passkeys and 2-step verification.
- 2
Add your business
Its legal name, registration and VAT or EIN number, so invoices are right from the first month.
- 3
Open a channel
One per brand or line of business, with its own name, website address and team.
- 4
Install Podcasts or Events
Upload an episode or create your first event page.
- 5
Add Memberships and a website
Plans, gated content and autopay, on a site of your own.
Sources
Where the figures come from
Figures are quoted as the source publishes them, with the year of publication. App prices are our own, in pounds per channel per month before tax.
Other sectors
Run your media and creators business on Intersink
Create your User ID, add your business and open a channel. Install the apps you need and pay for them after the month.